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Guest Blogger:  Gillie from Ware in Asheville answers the question, "How do you choose what to carry in your store?"

Guest Blogger: Gillie from Ware in Asheville answers the question, "How do you choose what to carry in your store?"

How does Dip Hair Care arrive on so many shelves?  Conditioner bars are one of those low-waste products that even seasoned sustainable shoppers will claim “just don’t work on my hair.” And then they try Dip conditioner bars and come to understand that there is as much variation in quality and efficacy in solid hair care as there is in liquid.

Dip's guide to synthetic fragrance: Chemicals aren’t the problem but a 2D understanding of sustainability IS...

Dip's guide to synthetic fragrance: Chemicals aren’t the problem but a 2D understanding of sustainability IS...

On the flip side, natural fragrances are not sustainable by default. Despite their eco-friendly reputation, natural fragrances are made by extracting the scent from plants and animals, and that biomass has to come from somewhere. Cultivating these scents can lead to overharvested farmlands, deforestation, and pesticide use, among other concerns.  The green beauty industry loves phrases like “chemical free”, “no toxins”, but those can get a little greenwashy at the surface level. Chemicals aren’t the problem; a 2D understanding of sustainability is. 

What is this Credo Certification I Keep Seeing Everywhere and is it Even Important

What is this Credo Certification I Keep Seeing Everywhere and is it Even Important

When we ask industries to make bold claims and help us fight things like injustices and climate change we can’t just let them run wild with it otherwise we have no measurable way of knowing if those demands are met. Credo Clean Standard gives us a way of knowing the needs are met and we are in fact moving forward with an industry better for the environment. Is synthetic fragrance bad?  Are essential oils good?!  It's a tough road to navigate....but we're here to help.

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