Meet the Team

Kate Assaraf - Founder

Kate is the founder of Dip Sustainable Hair Care which aims to playfully educate people about the environment while encouraging people to buy better, buy less, and shop small. She has been featured in Allure, Cosmopolitan Magazine, BYRDIE & in 2020 she was named a “Woman Of Courage” in Insigniam Quarterly’s issue celebrating female leaders who “think big, confront challenges head-on and never, ever take the well-worn path”. When she isn’t behind the scenes branding you can find her trail running, skiing or surfing (terribly!) and leading a genuinely eco-conscious life to help protect Earth’s natural playgrounds for future generations.

Kate fights the urge to change her hair regularly and has experienced many hair dramas & triumphs first hand.  This doesn't make her an expert on anything, except knowing that a good hair day can make a huge difference.

Kate on Hair:

Hair is my therapy.  You can often find me scrolling Pinterest for new hair plans, I just can't stop. I've had every hair backstory, drama, triumph, and disaster there is:

• box bleached & amateur, but also: professionally double processed by an editorial expert
• box dyed & disastered; but also: box dyed & success!
• micro braids and culturally cringey (looking back, I just wanted to be cool like Bo Derek) but also: natural, long, and flowy
• high end clip-in extensions and also low end clip in bangs that were terribly shiny & fake looking in photographs
• blonde, brunette, black, red, purple, pink, granny grey, & accidentally green (where I sat with ketchup and foil on my head for hours to remedy)
• beautiful curtain bangs but also terrible hand cut bangs that needed barrette therapy

Jonathan Assaraf - Creative Director

Jonathan is a man of many talents, one of which is cutting is own hair; even the back of his own head. In high school, people used to just show up unannounced on his doorstep for haircuts--and now it isn't weird for guests in his home to ask for a lakeside cut.

He graduated from SCAD in Industrial Design, and is a natural at building brands. His work is seen all over beauty and cosmetic circles (EOS, Zara, Kardashians, American Eagle, to name a few) and will never stop designing sustainable packaging solutions that look hottt.  

Jonathan designs for sustainability, and welcomes emails to his inbox: Jonathan@dipalready.com

___________________

Our TikTok Content Team:

Precious Neely

Precious Neely is a Manufacturing engineer, devoted wife, and mother of 3 - but she's also discovered an exciting new way to embrace her natural 4c hair. When she walked into FIELD Botanicals on the hunt for cruelty-free vegan products that would give life to her 4c curls, it was love at first sight! Trying out Dip hair products changed everything; they instantly gave definition without needing 10 separate components. Precious loves how easy Dip makes getting up & going with your own beautiful curly hair — something that has taken many years (and courage!) embracing this part of herself. Now as a team member at Dip , Precious gets the chance to teach others in similar boats about these amazing benefits too! She wants her 4c community to discover dip and how it can help redefine their relationship with their own hair and empower them to love their hair instead of combating against the kinks & coils.

 

Carissa Cabrera & Alex Filardo 

 Carissa & Alex are our resident Marine Biologists/TikTok gurus on the team who also live in dreamy Hawaii educating folks about Ocean Conservation.  They are on team Dip to help educate & entertain---and are under strict instructions not to "influence" :)