Kate Assaraf - Founder

Kate thinks bios are hard to write but can write about her love of the environment and hair and plastic all day long.  A recent article in International Business Times  goes deep into her backstory aka villain origin story :)

Kate on Hair:

Hair is my therapy.  You can often find me scrolling Pinterest for new hair plans, I just can't stop. I've had every hair backstory, drama, triumph, and disaster there is:

• box bleached & amateur, but also: professionally double processed by an editorial expert
• box dyed & disastered; but also: box dyed & success!
• micro braids and culturally cringey (looking back, I just wanted to be cool like Bo Derek) but also: natural, long, and flowy
• high end clip-in extensions and also low end clip in bangs that were terribly shiny & fake looking in photographs
• blonde, brunette, black, red, purple, pink, granny grey, & accidentally green (where I sat with ketchup and foil on my head for hours to remedy)
• beautiful curtain bangs but also terrible hand cut bangs that needed barrette therapy

Here are some links about Kate if you're one of those investigative types; she used to be the CEO & Co-Founder of another brand called NOAP, which closed so the 2 partners could follow separate paths. 

• She was voted a Woman of Courage in 2020  
• She had a feature in Allure about launching during Covid
• She was called "The Shower Disruptor" in Dirt Magazine
• She voiced her passion for helping small businesses in Byrdie
• She gushes about "choosing to swim" for Compell'd 

Jonathan Assaraf - Creative Director

Jonathan is a man of many talents, one of which is cutting is own hair; even the back of his own head. In high school, people used to just show up unannounced on his doorstep for haircuts--and now it isn't weird for guests in his home to ask for a lakeside cut.

He graduated from SCAD in Industrial Design, and is a natural at building brands. His work is seen all over beauty and cosmetic circles (EOS, Zara, Kardashians, American Eagle, to name a few) and will never stop designing sustainable packaging solutions that look hottt.  

Jonathan designs for sustainability, and welcomes emails to his inbox: Jonathan@dipalready.com

Carissa Cabrera & Alex Filardo 

 Carissa & Alex are our resident Marine Biologists/TikTok gurus on the team who also live in dreamy Hawaii educating folks about Ocean Conservation.  They are on team Dip to help educate & entertain---and are under strict instructions not to "influence" :)  We are so proud to have them on our team and our weekly DipTok meetings are one of the best times of the week.